Side by side

Bell & Ross BR-03 White Steel & GoldvsLongines PrimaLuna

The numbers, the dial colors, the calibers — laid out so you can stop flipping between tabs.

BR-03 White Steel & Gold
Bell & RossBR-03 White Steel & Gold
MSRP $7,549
PrimaLuna
LonginesPrimaLuna
MSRP $2,950

At a glance

21 of 29 specs differ
Diameter
BR-03 White Steel & Gold41mm
PrimaLuna34mm
Power Reserve
BR-03 White Steel & Gold54 hoursh
PrimaLuna72h
Water Resistance
BR-03 White Steel & Gold100m
PrimaLuna30m
MSRP
BR-03 White Steel & Gold$7,549
PrimaLuna$2,950

Full specifications

Case

9 specs
Category
Dress
Diameter
41mm
34mm
Thickness
9.4mm
11.6mm
Lug-to-Lug
41mm
Lug Width
8mm
Material
Rose Gold
Stainless Steel
Finish
Water Resistance
100m
30m
Caseback
Transparent case back with sapphire crystal

Crystal & Dial

4 specs
Crystal Shape
AR Coating
Underside
Both sides
Dial Color
Silver
Blue
Indices
Applied indices
Diamond indexes

Movement

7 specs
Caliber
BR-CAL.302-1
L899.5
Beat Rate
25,200 vph
Power Reserve
54 hoursh
72h
Jewels
0
Hacking
Yes
No
Hand-winding
Yes
No
Complications
Hours/Minutes, Seconds, Date
Hours, minutes, seconds and date, Moon phase display at 6 o'clock

Pricing

1 specs
MSRP
$7,549
$2,950

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What people say

Owners + reviewers, side by side

Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.

Bell & Ross BR-03 White Steel & Gold

The Bell & Ross BR-03 White Steel & Gold is noted for its dressier interpretation of the brand's square design, featuring a 41mm or 42mm steel case with an 18k rose gold bezel and crown, and an opaline white dial with rose gold accents. Reviewers highlight its slimmer profile, with case thickness reported at 9.65mm and 41mm or 42mm diameter, making it wearable while retaining the signature chunky quirkiness. The BR-CAL.302-1 automatic movement offers a power reserve of 54 to 56 hours. Some find the blue hands on the dial to be a miss, and at its price point, some wish for COSC certification. Overall, reviewers praise the Bell & Ross BR-03 White Steel & Gold for its striking good looks and improved wearability due to its reduced dimensions.

Longines PrimaLuna

Owners widely praise the Longines PrimaLuna for its stylish, understated design and comfortable 26.5mm and 34mm case sizes, with some preferring the quartz for its lower maintenance and others the automatic for its craftsmanship. The automatic movement, an L899.5 or Caliber L899, offers a 72-hour power reserve and exhibits consistent accuracy averaging a loss of 1.3 seconds per day in testing, though it runs 3-4 seconds slower on the wrist. The redesigned collection features a curvier case with contemporary lug integration and is available in steel or bi-metal. On balance, owners and reviewers appreciate the Longines PrimaLuna for its elegant styling and reliable automatic movement, though some find its brand prestige and design less compelling compared to certain luxury alternatives.

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