Side by side

Grand Seiko SBGH349vsLongines FLAGSHIP HERITAGE

The numbers, the dial colors, the calibers — laid out so you can stop flipping between tabs.

SBGH349
Grand SeikoSBGH349
MSRP $7,800
FLAGSHIP HERITAGE
LonginesFLAGSHIP HERITAGE
MSRP $2,150

At a glance

19 of 29 specs differ
Diameter
SBGH34940mm
FLAGSHIP HERITAGE38.5mm
Power Reserve
SBGH34955h
FLAGSHIP HERITAGE
Water Resistance
SBGH349100m
FLAGSHIP HERITAGE30m
MSRP
SBGH349$7,800
FLAGSHIP HERITAGE$2,150

Full specifications

Case

8 specs
Diameter
40mm
38.5mm
Thickness
13mm
10.3mm
Lug-to-Lug
46.6mm
47mm
Lug Width
20mm
19mm
Material
Titanium
Stainless Steel
Finish
Brushed and polished
Water Resistance
100m
30m
Caseback
Solid

Crystal & Dial

4 specs
Crystal Shape
Flat
AR Coating
Yes
Dial Color
Black
Anthracite
Indices
Applied

Movement

6 specs
Caliber
9S85
L615.3
Beat Rate
28,800 vph
0 vph
Power Reserve
55h
0h
Jewels
25
0
Hacking
Yes
No
Hand-winding
Yes
No

Pricing

1 specs
MSRP
$7,800
$2,150

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What people say

Owners + reviewers, side by side

Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.

Grand Seiko SBGH349

The Grand Seiko SBGH349 "Icefall" is widely praised for its stunning, deeply finished light blue dial, sharp case lines, and lightweight 40mm titanium construction. Owners and reviewers consistently highlight its understated, over-engineered finishing and practical yet obsessive build, making it suitable for daily wear and special occasions. The 13mm thickness is noted to work well with the 40mm case size, softened by the titanium material. The watch houses the automatic hi-beat 9S85 movement, offering a 55-hour power reserve and magnetic resistance of 4,800 A/m, with accuracy rated at +5 to -3 seconds per day. One reviewer notes that while the five-row bracelet is visually impressive, its clasp lacks micro-adjustability. The Grand Seiko SBGH349 is priced at $7,400 or €8,000. Overall, owners and reviewers rate the Grand Seiko SBGH349 highly for its exceptional finishing and comfortable, lightweight titanium build.

Longines FLAGSHIP HERITAGE

The Longines Flagship Heritage is widely praised for its impeccable finishing, timeless vintage-inspired design, and exceptional value, with reviewers highlighting its elegant cream dial with gilt markers, dauphine hands, and applied logo, as well as its comfortable 38.5mm case size. Owners appreciate its refined aesthetic, suitable for dressed occasions and as a first watch, and some note the special design on the case back. However, its 42-hour power reserve and 12.4mm thickness are flagged as drawbacks, with one owner suspecting an issue with the self-winding mechanism. Overall, owners and reviewers rate the Longines Flagship Heritage highly for its elegant vintage design and exceptional value at its price point.

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