Finding alternatives to
Alternatives to the Bulova Black Dial Leather Strap Icon 97B216
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
40mm
Movement
Quartz
MSRP
$925
The short answer
The closest alternative to the Bulova Black Dial Leather Strap Icon 97B216 is the Tissot Seastar 1000 GMT ($575) — common cross-shop and Pro diver. If price is the constraint, the Bulova Brown Dial Stainless Steel Bracelet Sport 44B136 at $325 (vs $925 for the Black Dial Leather Strap Icon 97B216) covers most of the same brief. From the independents, the Dan Henry 1975 is the standout microbrand take — common cross-shop and Pro diver. Stepping up, the Omega Seamaster 300 Co Axial Master Chronometer 41mm ($8,000) is where the same idea goes with a bigger budget.
ColourwayPick a colourway to match a specific dial
48 matches
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
