
42 watches that match on case size, movement family, and price band. Sorted by how close the match is.
The closest alternative to the Bulova White Dial Stainless Steel Strap Rubaiyat 'Ella' 97P180 is the Bulova White Dial Leather Strap Rubaiyat Winter 96R254 ($995) — shared caliber (GL24) and Same family (Rubaiyat). If price is the constraint, the Timex Legacy 34mm Stainless Steel Bracelet Watch at $169 (vs $675 for the White Dial Stainless Steel Strap Rubaiyat 'Ella' 97P180) covers most of the same brief. From the independents, the Certina DS-2 Lady is the standout microbrand take — looks nearly identical and Quartz. Stepping up, the Bulova Red Dial Leather Strap Rubaiyat Autumn 97R105 ($1,450) is where the same idea goes with a bigger budget.
Independent makers covering the same brief — usually with something the mainstream brands don't.
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.