Finding alternatives to
Alternatives to the GUSTAVE & CIE PAUL 24H - ARGENT ET
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
39mm
Movement
Automatic
MSRP
$742
The short answer
The closest alternative to the GUSTAVE & CIE PAUL 24H - ARGENT ET is the Stowa Marine 40 Navis Limited — looks nearly identical and Automatic. If price is the constraint, the Timex Pan Am x Timex Waterbury Automatic Ace 41mm at $359 (vs $742 for the PAUL 24H - ARGENT ET) covers most of the same brief. From the independents, the GUSTAVE & CIE PAUL 24H - OR ROSE ET is the standout microbrand take — shared caliber (Miyota 9075) and Same family (Paul). Stepping up, the Trilobe Les Matinaux L'Heure Exquise, Bleue ($15,360) is where the same idea goes with a bigger budget.
ColourwayPick a colourway to match a specific dial
48 matches
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
