lug2lug
BrowseCompareNewsCommunityMy Watches
BrowseCompareNewsCommunityMy Watches
Theme
Popular microbrands:Christopher Ward·Baltic·anOrdain·Atelier Wen·Boldr·Bremont·Dan Henry·DOXABrowse all →
Best, by the specs:Best dress watches·Diver under $2,000·Chronograph under $5,000·Sport under $5,000·GMT under $5,000·Field under $500·Pilot under $2,000·Casual under $1,000All rankings →
Glossary:Lug-to-Lug·Water Resistance·Chronograph·GMT·Automatic·LumeBrowse all →
Tools:Collection tracker·Wrist-fit calculator·What should I buy?·Value retention rankings·iPhone app
Lug2Letter
Watches worth knowing about, weekly.
Curated discoveries, founder spotlights, and the occasional deep-dive.
Get the app
Download on theApp StoreGET IT ONGoogle Play
TermsPrivacyCopyrightDisclosuresContactContribute

Independent reference site · not affiliated with any brand · contains affiliate links

© 2026 Lug2Lug LLC · Prices are estimates and not offers

Browse/Alternatives/Laco London 36
Laco London 36
Finding alternatives to

Alternatives to the Laco London 36

42 watches that match on case size, movement family, and price band. Sorted by how close the match is.

Case
36mm
Movement
Automatic
Category
Pilot
MSRP
$470
The short answer

The closest alternative to the Laco London 36 is the Stowa Flieger Verus 36 — common cross-shop and Looks nearly identical. If price is the constraint, the Swatch Uncle Charly Leather at $200 (vs $470 for the London 36) covers most of the same brief. From the independents, the Laco Birmingham 36 is the standout microbrand take — shared caliber (Miyota 821A) and Looks nearly identical. Stepping up, the Hamilton Khaki Field Expedition Auto ($1,245) is where the same idea goes with a bigger budget.

42 matches

Microbrand picks· 12

Independent makers covering the same brief — usually with something the mainstream brands don't.

Laco Birmingham 36
Lacomicro

Birmingham 36

 
36mm·Automatic
$460MSRP
vsCompare with the Laco London 36
Laco Visby 36
Lacomicro

Visby 36

 
36mm·Automatic
$620MSRP
vsCompare with the Laco London 36
Laco Used Look watches by Laco watches
Lacomicro

Used Look watches by Laco watches

 
36mm·Automatic
$480MSRP
vsCompare with the Laco London 36
Militado 36mm Dirty Dozen Watch Tuxedo Heritage Watch D12
Militadomicro
D12

36mm Dirty Dozen Watch Tuxedo Heritage Watch D12

5 variants
36mm·Automatic·100m WR
$69MSRP
vsCompare with the Laco London 36
Draken Aoraki – 'Flieger'
Drakenmicro

Aoraki – 'Flieger'

4 variants
39mm·Automatic·100m WR
$699MSRP
vsCompare with the Laco London 36
Vaer Swiss
Vaermicro
Dirty Dozen

Swiss

 
36mm·Automatic·100m WR
$1,099MSRP
vsCompare with the Laco London 36
Praesidus 38mm Automatic
Praesidusmicro
A-11 Tom RiceA-11

38mm Automatic

Ref. P-38-HP-GRSG
38mm·Automatic·100m WR
$680MSRP
vsCompare with the Laco London 36
Militado 36mm Retro Military Watch Dirty Dozen D12 V2
Militadomicro
Retro

36mm Retro Military Watch Dirty Dozen D12 V2

5 variants
36mm·Automatic·100m WR
$69MSRP
vsCompare with the Laco London 36
Praesidus Psywar Mk.1
Praesidusmicro
A-11 Tom RiceA-11

Psywar Mk.1

 
38mm·Automatic·100m WR
$250MSRP
vsCompare with the Laco London 36
Milifortic M096 39mm Sporty Pilot Automatic 556A Homage Watch
Miliforticmicro
Milifortic Homage

M096 39mm Sporty Pilot Automatic 556A Homage Watch

Ref. M096
39mm·Automatic·100m WR
$211MSRP
vsCompare with the Laco London 36
Thorn Militado 38mm Sapphire Crystal Pilot Field Watch ML05
Thornmicro

Militado 38mm Sapphire Crystal Pilot Field Watch ML05

5 variants
38mm·Automatic·100m WR
$78MSRP
vsCompare with the Laco London 36
Revelot Terra Fumé Army Sand CuSn8
Revelotmicro

Terra Fumé Army Sand CuSn8

2 variants
38mm·Automatic·100m WR
$415MSRP
vsCompare with the Laco London 36

Mainstream picks· 12

Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.

Stowa Flieger Verus 36
Stowamicro

Flieger Verus 36

3 variants
36mm·Automatic
—MSRP
vsCompare with the Laco London 36
Stowa Flieger Verus 40 Baumuster B
Stowamicro

Flieger Verus 40 Baumuster B

 
40mm·Automatic
—MSRP
vsCompare with the Laco London 36
Stowa Flieger Vintage
Stowamicro

Flieger Vintage

2 variants
36/40mm·Automatic
—MSRP
vsCompare with the Laco London 36
Hamilton Khaki Field Auto
Hamilton

Khaki Field Auto

4 variants
38/42mm·Automatic·100m WR
$845MSRP
vsCompare with the Laco London 36
Damasko DK36
Damaskomicro

DK36

3 variants
40mm·Automatic·100m WR
—MSRP
vsCompare with the Laco London 36
Glycine Men's Combat Field 40mm Automatic Watch GL0584
Glycine

Men's Combat Field 40mm Automatic Watch GL0584

 
40mm·Automatic·100m WR
$675MSRP
vsCompare with the Laco London 36
Bulova Dial Leather Strap Hack Watch 96A246
Bulova
Hack Watch

Dial Leather Strap Hack Watch 96A246

2 variants
38mm·Automatic
$475MSRP
vsCompare with the Laco London 36
Hamilton Khaki Field Mechanical
Hamilton

Khaki Field Mechanical

5 variants
36/38/42mm·Manual·100m WR
$725MSRP
vsCompare with the Laco London 36
Glycine Unisex Airman No. 1 Purist 36mm Automatic Watch GL0371
Glycine
Airman

Unisex Airman No. 1 Purist 36mm Automatic Watch GL0371

 
36mm·Automatic
$905MSRP
vsCompare with the Laco London 36
Timex Expedition Capstone Automatic 39mm Eco-Conscious Fabric Strap Watch
Timex

Expedition Capstone Automatic 39mm Eco-Conscious Fabric Strap Watch

 
39mm·Automatic
$309MSRP
vsCompare with the Laco London 36
Glycine Men's Combat Field 40mm Automatic Watch GL0585
Glycine

Men's Combat Field 40mm Automatic Watch GL0585

 
40mm·Automatic·100m WR
$675MSRP
vsCompare with the Laco London 36
Hamilton Khaki Field King Auto
Hamilton

Khaki Field King Auto

2 variants
40mm·Automatic
$845MSRP
vsCompare with the Laco London 36

Cheaper alternatives· 6

If the price is the only thing keeping you off this watch, these get you most of the way there for less.

Swatch Uncle Charly Leather
Swatch

Uncle Charly Leather

Ref. YAS112C
37.4mm·Automatic
$200MSRP
vsCompare with the Laco London 36
Swatch Body Soul Leather
Swatch

Body Soul Leather

Ref. YAS100D
37.4mm·Automatic
$200MSRP
vsCompare with the Laco London 36
Orient FNR1Q005W0
Orient

FNR1Q005W0

 
36mm·Automatic
$180MSRP
vsCompare with the Laco London 36
Orient FNR1Q002W0
Orient

FNR1Q002W0

 
36mm·Automatic
$165MSRP
vsCompare with the Laco London 36
Orient FNR1Q003W0
Orient

FNR1Q003W0

 
36mm·Automatic
$155MSRP
vsCompare with the Laco London 36
Swatch Sistem Lake
Swatch

Sistem Lake

Ref. YIS420
42mm·Automatic
$230MSRP
vsCompare with the Laco London 36

Pricier alternatives· 12

Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.

Hamilton Khaki Field Expedition Auto
Hamilton

Khaki Field Expedition Auto

3 variants
37/41mm·Automatic·100m WR
$1,245MSRP
vsCompare with the Laco London 36
Junghans max bill Handaufzug
Junghans

max bill Handaufzug

5 variants
34mm·Automatic
$1,360MSRP
vsCompare with the Laco London 36
Hamilton Khaki Field Titanium Auto
Hamilton

Khaki Field Titanium Auto

4 variants
38/42mm·Automatic·100m WR
$1,295MSRP
vsCompare with the Laco London 36
Hamilton Khaki Aviation Pilot Auto
Hamilton

Khaki Aviation Pilot Auto

4 variants
36/39mm·Automatic·100m WR
$1,125MSRP
vsCompare with the Laco London 36
Glycine Unisex Combat Sub Sport 36mm Automatic Watch GL0543
Glycine

Unisex Combat Sub Sport 36mm Automatic Watch GL0543

 
36mm·Automatic·300m WR
$1,530MSRP
vsCompare with the Laco London 36
Sinn 1736 St I 4N
Sinn
Series 1736/1739/1746

1736 St I 4N

 
36mm·Automatic·100m WR
$2,030MSRP
vsCompare with the Laco London 36
Glycine Unisex Combat Sub 36mm Automatic Watch GL0394
Glycine
Combat

Unisex Combat Sub 36mm Automatic Watch GL0394

 
36mm·Automatic·300m WR
$1,750MSRP
vsCompare with the Laco London 36
Glycine Unisex Combat Sub 36mm Automatic Watch GL0396
Glycine
Combat

Unisex Combat Sub 36mm Automatic Watch GL0396

 
36mm·Automatic·300m WR
$1,750MSRP
vsCompare with the Laco London 36
Junghans max bill Automatic
Junghans

max bill Automatic

9 variants
38mm·Automatic
$1,770MSRP
vsCompare with the Laco London 36
Christopher Ward C65 Sandhurst Series 2
Christopher Ward

C65 Sandhurst Series 2

2 variants · C65
38mm·Automatic·150m WR
$1,375MSRP
vsCompare with the Laco London 36
Christopher Ward C65 Cranwell Series 2 Vintage
Christopher Ward

C65 Cranwell Series 2 Vintage

Ref. C65-38A3H3-S00K1-B0
38mm·Automatic·150m WR
$1,615MSRP
vsCompare with the Laco London 36
Junghans Meister S Automatic 36
Junghans

Meister S Automatic 36

5 variants
36mm·Automatic·100m WR
$1,830MSRP
vsCompare with the Laco London 36
← Back to the Laco London 36Best Pilot Watches Under $500 →Open the alternatives engine