Finding alternatives to
Alternatives to the Laco Florenz 39
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
39mm
Movement
Manual
Category
Pilot
MSRP
$1,190
The short answer
The closest alternative to the Laco Florenz 39 is the Stowa Flieger Verus 40 Baumuster B — common cross-shop and Looks nearly identical. If price is the constraint, the Damasko DK37 covers most of the same brief. From the independents, the Laco Graz 39 is the standout microbrand take — shared caliber (Sellita SW210) and Looks nearly identical. Stepping up, the Oris Hölstein Edition 2025 ($5,000) is where the same idea goes with a bigger budget.
ColourwayPick a colourway to match a specific dial
48 matches
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
