Finding alternatives to
Alternatives to the Second Hour The Memoir Dress Watch — Art Deco, Swiss Quartz
43 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
28mm
Movement
Quartz
MSRP
$425
The short answer
The closest alternative to the Second Hour The Memoir Dress Watch — Art Deco, Swiss Quartz is the Yema Radiance ($279) — rectangular case and Visually similar. If price is the constraint, the Casio AQ-230 at $60 (vs $425 for the The Memoir Dress Watch — Art Deco, Swiss Quartz) covers most of the same brief. From the independents, the Specht & Sohne Specht & Söhne SP0040Q Quartz is the standout microbrand take — rectangular case and Looks nearly identical. Stepping up, the Frederique Constant Classics Carree Ladies ($895) is where the same idea goes with a bigger budget.
ColourwayPick a colourway to match a specific dial
43 matches
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 7
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
