What enthusiasts are asking

Rolex on the secondhand market

Every Rolex listing our crawlers matched to a catalog reference on r/Watchexchange and WatchUSeek. A brand moves as one cluster, so a brand cut carries much less independent information than its count suggests, which is why most brands publish a range.

2026 SO FAR
Not enough to call it
40 watches · 1,217 asks · revises monthly
In line with the index
Measured against the whole index, on the same watches in the same pass.
The whole index
+6.9%
2026 so far · 1,281 matched watches

There is a figure behind this year, and it is too unsteady to publish. A reading that could be a real move or could be sampling noise stays unpublished.

Year by year

Year by year change in asking prices, with 95% confidence intervals and the number of matched watches behind each reading.
YearChangeReading95% range
2026 so farrevisesNot enough to call it40 watches · 1,217 asksIn line with the indexn/a
2025Range only, no centre33 watches · 1,185 asks+4.6% to +14.6% vs the index+4.2% to +18.0%
2024Range only, no centre30 watches · 913 asks-8.1% to -0.1% vs the index-11.2% to -2.9%
2023Not enough to call it24 watches · 685 asksn/a

Each year is compared with the one before it, over the watches listed in both. Nothing before 2022 is drawn: the older forum threads still standing are the ones nobody pruned, and the direction of that bias is unknown.

The closing-ask cross-check

Not enough to call it2026 so far · 21 watches · 312 asks

A second panel, built separately from the last price a seller asked before their listing closed. A listing may close because it was withdrawn or because it sold, so the two panels are published separately and never blended.

The panel

Asking prices
1,217
against 898 a year earlier
Watches
40
listed in both years
Brands
1
in the panel
Turnover
20%
of the panel is different watches than last year

One vote per watch, whatever its price. A dollar-weighted index of this panel would just track whichever brand lists the most expensive watches.

Browse these watches

Catalog pages for the watches in the same group. The figures above belong to the index panel.

Other brands

One brand moves as one cluster, so most brand cuts publish a range.

Every other cut

How this is measured

These are asking prices. A sale price is never observed here. Both panels are published separately and are never blended.

Matched model. A year’s change is the average change across watches listed in both that year and the one before, one vote per watch.

It follows the same watches getting older. A matched-model index of used goods carries some drift from age alone, and that drift stays in the figure. Read it as what an owner holding these watches saw.

Full methodology · Disclosures