lug2lug
BrowseBrandsCompareDiscussionCommunity WatchesMy Watches
BrowseBrandsCompareDiscussionCommunity WatchesMy Watches
Theme
Popular microbrands:Christopher Ward·Baltic·anOrdain·Atelier Wen·Boldr·Bremont·Dan Henry·DOXABrowse all →
Best, by the specs:Best dress watches·Diver under $5,000·Chronograph under $5,000·Sport under $5,000·GMT under $5,000·Field under $1,000·Best tool watches·Pilot under $2,000All rankings →
Glossary:Lug-to-Lug·Water Resistance·Chronograph·GMT·Automatic·LumeBrowse all →
Tools:Collection tracker·Wrist-fit calculator·What should I buy?·Value retention rankings·iPhone app
Lug2Letter
Watches worth knowing about, weekly.
Curated discoveries, founder spotlights, and the occasional deep-dive.
Now on iPhone
Download on theApp Store
TermsPrivacyCopyrightDisclosuresContactContribute

Independent reference site · not affiliated with any brand · contains affiliate links

© 2026 Lug2Lug LLC · Prices are estimates and not offers

Browse/Alternatives/Audemars Piguet Royal Oak Selfwinding 37mm
Audemars Piguet Royal Oak Selfwinding 37mm
Finding alternatives to

Audemars Piguet Royal Oak Selfwinding 37mm

Ref. 15552BC.ZZ.1358BC.01

59 watches that match on case size, movement family, and price band. Sorted by how close the match is.

Case
37mm
Movement
Automatic
Category
Sport
The short answer

The closest alternative to the Audemars Piguet Royal Oak Selfwinding 37mm is the Hublot Big Bang One Click Sapphire Diamonds Black Dial 39mm ($73,000) — integrated bracelet sport and Visually similar. If price is the constraint, the Norqain Adventure Sport 37mm S-G MOP at $6,610 covers most of the same brief. From the independents, the Duxot Alicante Rainbow Automatic is the standout microbrand take — looks nearly identical and Automatic.

59 matches
Microbrand picks· 12

Independent makers covering the same brief — usually with something the mainstream brands don't.

Duxot Alicante Rainbow Automatic
Duxotmicro

Alicante Rainbow Automatic

2 variantsAlicante Rainbow
38mm·Automatic
$229MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Rockwell Time Alexis
Rockwell Timemicro

Alexis

37mm·Automatic
$7,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Kobold Lynx Tahiti
Koboldmicro

Lynx Tahiti

36mm·Automatic·100m WR
$12,450MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Alexander Shorokhoff Winter Unique - Einzelstück von Alexander Shorokhoff
Alexander Shorokhoffmicro

Winter Unique - Einzelstück von Alexander Shorokhoff

39mm·Automatic
—MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Oblvlo BW Ladies Skeleton
Oblvlomicro
BW Series

BW Ladies Skeleton

34mm·Automatic
$209MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Alcadus Watches Quantra Gemstone
Alcadus Watchesmicro

Quantra Gemstone

5 variantsSeries
36mm·Automatic
$815MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Alexander Shorokhoff Winter
Alexander Shorokhoffmicro

Winter

2 variantsSeries
39mm·Automatic
$1,512MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Nomadic Cíor 928 - Luxury Sports Watch (36mm) - Diamond-Set Bezel
Nomadicmicro

Cíor 928 - Luxury Sports Watch (36mm) - Diamond-Set Bezel

8 variantsSeries
36mm·Automatic·200m WR
$3,021MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Alexander Shorokhoff Colibri 2 - Alexander Shorokhoff Uhren
Alexander Shorokhoffmicro

Colibri 2 - Alexander Shorokhoff Uhren

39mm·Automatic
$3,600MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Oblvlo FM SL Day-Date Square
Oblvlomicro
FM Series

FM SL Day-Date Square

39mm·Automatic
$158MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Oblvlo JW Ladies Skeleton
Oblvlomicro
JW Series

JW Ladies Skeleton

33mm·Automatic
$201MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Beda'a Angles Mecaline Diamond Edition
Beda'amicro

Angles Mecaline Diamond Edition

2 variantsRef. BQAM0525-37
37mm·Manual
$5,357MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Mainstream picks· 12

Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.

Hublot Big Bang One Click Sapphire Diamonds Black Dial 39mm
Hublot

Big Bang One Click Sapphire Diamonds Black Dial 39mm

Ref. 465.JX.4902.RX.1204
39mm·Automatic·100m WR
$73,000MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Bell & Ross BR-05 Blue Diamond Eagle
Bell & Ross

BR-05 Blue Diamond Eagle

3 variantsBR 05
36mm·Automatic·100m WR
$5,292MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Hublot Big Bang One Click Sapphire Rainbow 39mm
Hublot

Big Bang One Click Sapphire Rainbow 39mm

Ref. 465.JX.4902.RT.4099
39mm·Automatic·100m WR
$91,000MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Omega De Ville Ladymatic Co Axial Chronometer 34mm
Omega

De Ville Ladymatic Co Axial Chronometer 34mm

4 variantsDe Ville
34mm·Automatic·100m WR
$14,700MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Audemars Piguet Royal Oak Offshore Selfwinding Chronograph 37mm
Audemars Piguet

Royal Oak Offshore Selfwinding Chronograph 37mm

Ref. 26231ST.ZZ.D010CA.01.A
37mm·Automatic
—MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Omega De Ville Ladymatic Co Axial Chronometer 34mm
Omega

De Ville Ladymatic Co Axial Chronometer 34mm

5 variantsDe Ville
34mm·Automatic·100m WR
$24,300MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Bell & Ross BR-05 Diamond
Bell & Ross

BR-05 Diamond

10 variantsBR 05
40mm·Automatic·100m WR
$24,829MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Audemars Piguet Code 11.59 Selfwinding 38mm
Audemars Piguet

Code 11.59 Selfwinding 38mm

Ref. 77410OR.ZZ.D343CR.01
38mm·Automatic
—MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Audemars Piguet Code 11.59 Selfwinding 38mm
Audemars Piguet

Code 11.59 Selfwinding 38mm

Ref. 77410BC.ZZ.D132CR.01
38mm·Automatic
—MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Jaeger-LeCoultre Rendez Vous Dazzling Night and Day White Gold Diamonds
Jaeger-LeCoultre

Rendez Vous Dazzling Night and Day White Gold Diamonds

36mm·Automatic
—MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Rolex Day-Date
Rolex

Day-Date

36/40mm
52 variantsDay-Date
36/40mm·Automatic·100m WR
$45,900MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Blancpain Villeret Ultraplate
Blancpain

Villeret Ultraplate

Ref. 6224-4628-MMB
38mm·Automatic
$21,900MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Cheaper alternatives· 12

If the price is the only thing keeping you off this watch, these get you most of the way there for less.

Norqain Adventure Sport 37mm S-G MOP
Norqain

Adventure Sport 37mm S-G MOP

3 variantsSeries
37mm·Automatic·100m WR
$6,610MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Breitling Galactic 36 Automatic
Breitling

Galactic 36 Automatic

Ref. C37330121A2C1
36mm·Automatic·100m WR
$10,900MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Hamilton Jazzmaster Open Heart Auto
Hamilton

Jazzmaster Open Heart Auto

36/40/42mm
13 variantsJazzmaster Open Heart Auto
36/40/42mm·Automatic
$2,695MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Norqain Adventure Sport 37mm Swiss Football National Team Limited Edition
Norqain

Adventure Sport 37mm Swiss Football National Team Limited Edition

37mm·Automatic·100m WR
$3,678MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Bremont Lady K
Bremont

Lady K

8 variantsLady K
34mm·Automatic
$6,700MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Longines MASTER COLLECTION
Longines

MASTER COLLECTION

2 variantsMaster Collection
40mm·Automatic
$3,300MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
IWC Schaffhausen Iw658601 Portofino Automatic
IWC Schaffhausen
Portofino

Iw658601 Portofino Automatic

6 variantsPortofino
37mm·Automatic
$6,250MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Norqain Adventure Sport 37mm Purple Gradient Diamond Bezel
Norqain

Adventure Sport 37mm Purple Gradient Diamond Bezel

37mm·Automatic·100m WR
$8,238MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Breitling Super Chronomat Automatic 38
Breitling
Chronomat

Super Chronomat Automatic 38

2 variantsChronomat
38mm·Automatic·100m WR
$11,100MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
IWC Schaffhausen Iw357415 Portofino Automatic
IWC Schaffhausen
Portofino

Iw357415 Portofino Automatic

2 variantsPortofino
34mm·Automatic
$6,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Longines ELEGANT COLLECTION
Longines

ELEGANT COLLECTION

5 variantsElegant Collection
39mm·Automatic
$2,600MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Breitling Chronomat Automatic 36
Breitling

Chronomat Automatic 36

Ref. U10320101A1U1
36mm·Automatic·100m WR
$12,200MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Pricier alternatives· 11

Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.

Rolex Day-Date
Rolex

Day-Date

36/40mm
112 variantsDay-Date
36/40mm·Automatic·100m WR
$65,400MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Blancpain Villeret Tourbillon 8 Jours
Blancpain

Villeret Tourbillon 8 Jours

Ref. 6025-1942-55B
38mm·Automatic
$178,300MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Blancpain Villeret Squelette 8 Jours
Blancpain

Villeret Squelette 8 Jours

Ref. 6633-2900-55B
38mm·Manual
$149,100MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Blancpain Villeret Women Date
Blancpain

Villeret Women Date

Ref. 6127-2987-MMB
33.2mm·Automatic
$54,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Rolex Land-Dweller
Rolex

Land-Dweller

36/40mm
2 variantsLand-Dweller
36/40mm·Automatic·100m WR
$102,150MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Omega Constellation Co Axial Master Chronometer
Omega

Constellation Co Axial Master Chronometer

29/41mm
10 variantsConstellation
29/41mm·Automatic
$23,100MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Rolex Cosmograph Daytona
Rolex

Cosmograph Daytona

7 variantsCosmograph Daytona
40mm·Automatic·100m WR
$80,450MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Jaeger-LeCoultre Rendez Vous Jewellery Moon White Gold Diamonds
Jaeger-LeCoultre

Rendez Vous Jewellery Moon White Gold Diamonds

Ref. Q3523490
36mm·Automatic
$60,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Hublot Big Bang Unico 42mm Ceramic
Hublot

Big Bang Unico 42mm Ceramic

4 variantsBig Bang
42mm·Automatic·100m WR
$50,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Jaeger-LeCoultre Rendez Vous Jewellery Moon Pink Gold Diamonds
Jaeger-LeCoultre

Rendez Vous Jewellery Moon Pink Gold Diamonds

Ref. Q3522480
36mm·Manual
$51,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Jaeger-LeCoultre Reverso Tribute Monoface Small Seconds
Jaeger-LeCoultre

Reverso Tribute Monoface Small Seconds

8 variantsReverso
27.4mm·Manual
$52,500MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Homages & lookalikes· 12

Watches that share this design language — confirmed homages, close tributes, and lookalikes, including the classics that inspired the look. Hidden when nothing in the catalog is related.

Pagani Design PD-1707
Pagani Designhomage
Chronograph

PD-1707

3 variantsPD-1707
40mm·Quartz·100m WR
$111MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Citizen Series 8 870
Citizen

Series 8 870

3 variantsSeries 8
40.8mm·Automatic·100m WR
$1,595MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Citizen Zenshin 60 Mechanical
Citizen

Zenshin 60 Mechanical

3 variantsZenshin
40.5mm·Automatic·100m WR
$581MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Makydo Makydo 42
Makydomicro
Pearl White 42

Makydo 42

3 variantsSeries
42mm·Automatic·200m WR
$354MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Citizen Series 8 831
Citizen

Series 8 831

2 variantsSeries 8
40mm·Automatic·100m WR
$1,095MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Manufaktur Waldhoff Continental S
Manufaktur Waldhoffmicro

Continental S

3 variantsSeries
41mm·Automatic
$1,589MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Duxot Serenata Automatic Limited Edition
Duxotmicro

Serenata Automatic Limited Edition

5 variantsSerenata Automatic
40mm·Automatic·100m WR
$470MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Casio EFB-108D
Casio
Edifice

EFB-108D

45mm·Quartz·100m WR
$150MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Casio GM-2100
Casio
G-Shock

GM-2100

2 variantsG-Shock
44.4mm·Quartz·200m WR
$220MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Casio GM-B2100SD
Casio
G-Shock

GM-B2100SD

44.4mm·Quartz·200m WR
$600MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Northgate Club Exclusive Gradient Brown Chrono Gold
Northgatemicro

Club Exclusive Gradient Brown Chrono Gold

2 variantsSeries
40mm·Quartz·100m WR
$1,624MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
Specht & Sohne Specht & Söhne SP0032Q Quartz
Specht & Sohnemicro
SP0032Q

Specht & Söhne SP0032Q Quartz

5 variantsRef. SP0032Q1
37mm·Quartz
$178MSRP
—Used
vsCompare with the Audemars Piguet Royal Oak Selfwinding 37mm
← Back to the Audemars Piguet Royal Oak Selfwinding 37mmBest Sport Watches Under $5,000 →Open the alternatives engine