Finding alternatives to
Sugess MoonPhase Master S394
Ref. S394 (SU1908/SUM199)
45 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
40mm
Movement
Automatic Moon Phase
Category
Chronograph
MSRP
$449
ComplicationsGMTChronographMoonphaseDate
Most similar· 12
The closest match overall — same case size, similar movement family, comparable price. Often the deciding click for a new buyer.
Orient
Bambino Version 8
40.5mm · Automatic$295
Shared: GMT · Same size
Nivada Grenchen
Chronoking Mecaquartz
38mm · Mecaquartz Chronograph$610
Shared: GMT, Chronograph · Similar size
Orient
Bambino Version 2 Small Seconds
38.4mm · Automatic$310
Shared: Date · Similar size
Orient
Peanuts 75th Anniversary Limited Edition Diver
39.9mm · Automatic$435
Shared: Date · Same size
Citizen
Zenshin Mechanical
40.5mm · Automatic$488
Shared: Date · Same size
Seiko
5 Sports Field series
39.4mm · Automatic$315
Same size · Visually similar
Grand Seiko
SBGZ003
38.5mm · Spring Drive0
Similar size · Sapphire
Hamilton
Khaki Aviation Air Race Auto
38mm · Automatic$845
Similar size · Sapphire
Nivada Grenchen
F77 Chrono Mecaquartz
38mm · Mecaquartz Chronograph$740
Shared: Chronograph · Similar size
Grand Seiko
SBGD202
43mm · Spring Drive0
Sapphire · Gold
Seiko
Presage Style60's
39.5mm · Automatic$715
Same size · Visually similar
Tissot
Le Locle 20th Anniversary
39.3mm · Automatic$875
Same size · Sapphire
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
Nivada Grenchen
Chronoking Vintage Valjoux
38mm · Manual Chronograph$4,900
Shared: GMT, Chronograph, Date · Similar size
Nivada Grenchen
Chronomaster Valjoux
38mm · Manual Chronograph$5,000
Shared: GMT, Chronograph · Similar size
Glycine
Airman Vintage The Chief GMT
40mm · Automatic$2,900
Shared: GMT, Date · Same size
Nivada Grenchen
The Panda / Reverse Panda
38mm · Manual Chronograph$4,900
Shared: GMT, Chronograph · Similar size
Sinn
358 DIAPAL
42mm · Automatic$4,255
Shared: GMT, Chronograph, Date · Similar size
Hamilton
Jazzmaster Regulator Cinema
42mm · Automatic$1,475
Similar size · Sapphire
Glycine
Airman Vintage Noon Purist
40mm · Automatic$3,500
Shared: Date · Same size
Glycine
Combat Sub Sport GMT Bronze
42mm · Automatic$2,995
Shared: GMT, Date · Similar size
Sinn
103 St DIAPAL
41mm · Automatic$4,320
Shared: GMT, Chronograph, Date · Same size
Bell & Ross
BR 123 24H
42mm · Automatic$3,337
Shared: GMT, Date · Similar size
Tudor
Black Bay Chrono
41mm · Automatic$7,000
Shared: Chronograph, Date · Same size
Bell & Ross
BR-03 White Steel & Gold
41mm · Automatic$7,549
Shared: Date · Same size
Looks like this· 9
Watches that wear the same design language — close enough that a stranger might confuse them across the room.
Sugess
Seakors Tourbillon SE8007
41mm · Automatic Tourbillon$1,199
Shared: GMT, Moonphase, Date · Same size
Sugess
Tourbillon Master SU8001
41mm · Manual Tourbillon$999
Shared: GMT, Moonphase, Date · Same size
Sugess
Tourbillon Master SUEARTH
41mm · Manual/Automatic Tourbillon$1,099
Shared: GMT, Moonphase, Date · Same size
Seestern
S446 GMT
39.5mm · Automatic GMT$299
Shared: GMT, Date · Same size
Seestern
S450 Ocean Star
40mm · Automatic$299
Shared: GMT, Date · Same size
Pagani Design
PD-YS003
41mm · Automatic$120
Same size · Sapphire
Pagani Design
PD-YS015 Tourbillon Carbon
41mm · Automatic$182
Same size · Sapphire
Pagani Design
PD-YS017 Tourbillon
40mm · Automatic$141
Same size · Sapphire
Seestern
S443 Column Wheel Chronograph
40mm · Manual winding chronograph$10
Shared: Chronograph · Same size
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Oak & Oscar
The Humboldt Seven Year
39.5mm · Automatic$2,400
Shared: GMT, Chronograph, Date · Same size
Echo/Neutra
1956 3H
40mm · Automatic$1,025
Shared: GMT, Moonphase, Date · Same size
Echo/Neutra
Averau 39 3H
39mm · Automatic$840
Shared: Moonphase, Date · Same size
Traska
Venturer GMT
40mm · Automatic$785
Shared: GMT, Chronograph · Same size
Christopher Ward
The Twelve
40mm · Automatic$1,495
Shared: GMT, Moonphase, Date · Same size
Echo/Neutra
1956 Chrono
40mm · Manual winding chronograph$2,060
Shared: GMT, Chronograph, Moonphase, Date · Same size
Gruppo Gamma
Field III GMT Date
40mm · Automatic$459
Shared: GMT, Date · Same size
Oak & Oscar
Team Shuster Humboldt
39.5mm · Automatic$2,022
Shared: GMT, Chronograph, Date · Same size
Oak & Oscar
The Ashland
39.5mm · Automatic$1,850
Shared: GMT, Chronograph, Date · Same size
Fortis
White Dust
41mm · Automatic$5,450
Same size · Sapphire
Traska
Commuter Carbon Black
40mm · Automatic$700
Shared: Chronograph, Date · Same size
Wolbrook
Camel Rally Leather Strap 40mm
40mm · Automatic$442
Same size · Sapphire