Finding alternatives to
Grand Seiko SBGH368
Ref. sbgh368j
50 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
38mm
Movement
Automatic
Category
Dress
MSRP
$32,800
Most similar· 12
The closest match overall — same case size, similar movement family, comparable price. Often the deciding click for a new buyer.
Grand Seiko
SBGA384
40mm · Spring Drive$29,500
Same family (Heritage) · Similar size
Grand Seiko
SBGA385
40mm · Spring Drive$53,000
Same family (Heritage) · Similar size
Grand Seiko
SBGW306
36.5mm · Manual$17,900
Similar size · Sapphire
NOMOS Glashütte
Lambda 39
39mm · Manual$24,800
Same size · Sapphire
Oris
Wings of Hope Gold Limited Edition
38mm · Automatic$18,900
Automatic · Same size
NOMOS Glashütte
Lux white gold
36mm · Manual$27,500
Similar size · Sapphire
NOMOS Glashütte
Orion gold neomatik
36.4mm · Automatic$16,400
Automatic · Similar size
Sartory Billard
SB05
38.5mm · Manual0
Same size · Sapphire
Bell & Ross
BR 03-90 ROSE GOLD
42mm · Automatic$22,572
Automatic · Sapphire
Bell & Ross
BR-05 SKELETON GOLD
40mm · Automatic$44,820
Automatic · Similar size
Bell & Ross
BR-05 Diamond
40mm · Automatic$24,829
Automatic · Similar size
Bremont
Blue
42mm · Automatic$38,450
Automatic · Sapphire
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Grand Seiko
SBGH341
38mm · Automatic$7,900
Shared caliber (9S85) · Same family (Heritage)
Grand Seiko
SBGH347
37mm · Automatic$7,300
Shared caliber (9S85) · Same family (Heritage)
Grand Seiko
SBGH349
40mm · Automatic$7,800
Shared caliber (9S85) · Same family (Heritage)
Bremont
Regular 40mm
40mm · Automatic$7,250
Automatic · Similar size
NOMOS Glashütte
Tangente gold neomatik 38 Update
38.5mm · Automatic$16,100
Automatic · Same size
Tissot
Gentleman Gold bezel
40mm · Automatic$2,450
Automatic · Similar size
Tissot
Le Locle Gold
39.3mm · Automatic$2,225
Automatic · Similar size
Sartory Billard
SB04-E
39.5mm · Automatic$3,100
Automatic · Similar size
Seiko
King Seiko KSK
38.6mm · Automatic$3,300
Automatic · Same size
Tissot
PRX Gold
35mm · Automatic$2,175
Automatic · Sapphire
Tudor
1926 39mm Automatic
39mm · Automatic$2,575
Automatic · Same size
Tudor
Monarch
39mm · Automatic$5,875
Automatic · Same size
Pricier alternatives· 2
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
Looks like this· 12
Watches that wear the same design language — close enough that a stranger might confuse them across the room.
Tissot
Heritage 1938
39mm · Automatic$925
Same family (Heritage) · Automatic
Hamilton
Jazzmaster Performer Automatic
38mm · Automatic$1,245
Automatic · Same size
Sugess
Heritage S455
40mm · Automatic$449
Same family (Heritage) · Automatic
Tissot
PRX Damascus Steel
38mm · Automatic$1,175
Automatic · Same size
Tissot
PRX Titanium
38mm · Automatic$975
Automatic · Same size
Seiko
Presage Classic Series
36mm · Automatic$950
Automatic · Similar size
Hamilton
American Classic Intra-Matic Auto
40mm · Automatic$1,275
Automatic · Similar size
Seiko
Presage Classic Series Upcycled Leather Strap Limited Edition
40.2mm · Automatic$1,050
Automatic · Sapphire
Glycine
Sea Kraken
39mm · Automatic$1,600
Automatic · Same size
Hamilton
Jazzmaster Slim Auto
40mm · Automatic$825
Automatic · Similar size
Sugess
Heritage S449 DD36
36mm · Automatic Day-Date$499
Same family (Heritage) · Similar size
Seestern
S471 Double Crown Diver
38mm · Automatic$179
Automatic · Same size
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Sternglas
Berlin Automatik
38mm · Automatic$485
Automatic · Same size
Zelos
Meteorite
39mm · Automatic$949
Automatic · Same size
Furlan Marri
Cornes De Vache
37.5mm · Automatic$1,412
Automatic · Same size
Furlan Marri
Outback Elegy
37.5mm · Automatic$1,695
Automatic · Same size
Sternglas
Kanton
39mm · Automatic$971
Automatic · Same size
Zelos
Bronze - Burnt Orange
38mm · Automatic$399
Automatic · Same size
Henry Archer
Sienna
39mm · Automatic$5,199
Automatic · Same size
anOrdain
Model 3 Method
39mm · Automatic$4,693
Automatic · Same size
Atelier Wen
Chinese caligraphy
38.5mm · Automatic$45,900
Automatic · Same size
Cincinnati Watch Company
The Captain Richter & Phillips Limited Edition
38mm · Automatic$900
Automatic · Same size
Horage
Omnium K2
37.3mm · Automatic$5,140
Automatic · Same size
Islander
Islander Manhasset 36mm Automatic Watch with Ice Blue Dial #ISL-148
36mm · Automatic$385
Automatic · Similar size