
Richard Mille RM 67-02 Extra Flat
This piece offers a hands-on look at the Richard Mille RM 67-02 Extra Flat, worn by multidisciplinary cyclist Mathieu van der Poel during a spirited ride. The article highlights the watch's extreme lightness, durability, and its suitability for demanding athletic pursuits, contrasting it with the author's heavier dive watch.
- Weighs 32 grams
- Costs around £150,000
The RM 67-02 Extra Flat is noted for its extreme lightness, weighing only 32 grams, making it suitable for athletic performance.
Mathieu van der Poel, a brand ambassador, wears the RM 67-02 in various disciplines, including cyclocross, Paris-Roubaix, and casual rides, highlighting its robustness.
Van der Poel expressed his long-standing admiration for Richard Mille watches, even before becoming an ambassador, calling it a dream to represent the brand.
The watch is described as having survived extreme conditions such as mud, snow, and rough terrain encountered during cycling competitions.
Richard Mille's brand philosophy is centered on creating luxury watches that function as 'racing cars on the wrist,' with technical extreme, performance-engineered timepieces tested in actual competition.
The brand's athlete partnerships, starting with Felipe Massa, involve athletes wearing watches during competition, a practice that has been a core part of Richard Mille's proof-of-concept strategy.