
45 watches that match on case size, movement family, and price band. Sorted by how close the match is.
The closest alternative to the 22 Studio Ups & Downs Rectangular Concrete Watch is the Yema Radiance ($279) — rectangular case and Visually similar. If price is the constraint, the Casio AQ-240 at $70 (vs $273 for the Ups & Downs Rectangular Concrete Watch) covers most of the same brief. From the independents, the Riley Watch Co Deco Moon is the standout microbrand take — rectangular case and Visually similar. Stepping up, the Cartier Tank Must de Cartier Small Model ($4,100) is where the same idea goes with a bigger budget.
Independent makers covering the same brief — usually with something the mainstream brands don't.
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.