Finding alternatives to

54 watches that match on case size, movement family, and price band. Sorted by how close the match is.

Case
38mm
Movement
Automatic
MSRP
$506
The short answer

The closest alternative to the is the Beaucroft Watches Seeker ($525) — shared caliber (Miyota 9039) and Looks nearly identical. If price is the constraint, the Alexander James Watches A4 Legacy Dress 37 at $250 (vs $506 for the ) covers most of the same brief. From the independents, the is the standout microbrand take — shared caliber (Miyota 9039) and Looks nearly identical. Stepping up, the Hamilton American Classic Intra-Matic Auto ($1,275) is where the same idea goes with a bigger budget.

54 matches
Microbrand picks· 12

Independent makers covering the same brief — usually with something the mainstream brands don't.

38mm · Automatic$725
Shared caliber (Miyota 9039) · Looks nearly identical
Tiger Eye no date
38mm · Automatic$725
Shared caliber (Miyota 9039) · Looks nearly identical
Duckworth Prestex
California Limited Edition
39mm · Automatic$790
Shared caliber (Miyota 9039) · Visually similar
Baltic
Aquascaphe Dual-Crown
39mm · Automatic$724
Shared caliber (Miyota 9039) · Looks nearly identical
Smiths
COMMANDO PRS-47
36mm · Automatic$345
Shared caliber (Miyota 9039) · Looks nearly identical
Mark Time Watches
M 5
36mm · Automatic$495
Shared caliber (Miyota 9039) · Visually similar
Smiths
Everest
36mm · Automatic$365
Shared caliber (Miyota 9039) · Visually similar
Mark Time Watches
M 3
39mm · Automatic$495
Shared caliber (Miyota 9039) · Visually similar
S.U.F Helsinki
180 Protox
38.7mm · Automatic$2,588
Looks nearly identical · Automatic
RZE
Resolute 36
36mm · Automatic$689
Shared caliber (Miyota 9039) · Visually similar
S.U.F Helsinki
180N
38.7mm · Automatic$2,900
Visually similar · Automatic
Venezianico
Nereide Tungsteno 39
39mm · Automatic$895
Shared caliber (Miyota 9039) · Visually similar
Mainstream picks· 12

Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.

Beaucroft Watches
Seeker
37mm · Automatic$525
Shared caliber (Miyota 9039) · Looks nearly identical
Aigi Watches
SATELLITE GROUND STATION II
39mm · Automatic$525
Shared caliber (Miyota 9039) · Visually similar
Alexander James Watches
A3 Omen
38mm · Automatic$650
Shared caliber (Miyota 9039) · Automatic
Alexander James Watches
A3 Omen II
38mm · Automatic$650
Shared caliber (Miyota 9039) · Automatic
Grand Seiko
SBGZ003
38.5mm · Spring Drive
Looks nearly identical · Same size
Beaucroft Watches
Red Lion
40mm · Automatic$469
Shared caliber (Miyota 9039) · Automatic
Beaucroft Watches
Signature
40mm · Automatic$499
Shared caliber (Miyota 9039) · Automatic
Airain Watches
Voyageur GMT
37.8mm · Automatic
Visually similar · Automatic
Ajwain Watches
DASARA: Namma Karnataka
39mm · Automatic$315
Shared caliber (Miyota 9039) · Automatic
Ajwain Watches
Kakori 8 Down- Centenary Edition
38.5mm · Automatic$420
Visually similar · Automatic
Alexander James Watches
A3 Artisan Series
38mm · Automatic$850
Shared caliber (Miyota 9039) · Automatic
Hamilton
Jazzmaster Slim Auto
40mm · Automatic$825
Visually similar · Automatic
Cheaper alternatives· 9

If the price is the only thing keeping you off this watch, these get you most of the way there for less.

Alexander James Watches
A4 Legacy Dress 37
37.4mm · Automatic$250
Looks nearly identical · Automatic
Orient
Classic Watch
40mm · Automatic$245
Visually similar · Automatic
Ajwain Watches
DEVI - A Tribute to Divine Strength
39mm · Automatic$180
Automatic · Same size
Ajwain Watches
Khaki edition
38mm · Manual$170
Visually similar · Same size
Alexander James Watches
A4 Legacy Dress 37 pilot/field 3-hand date, printed Arabic numerals (PVD cushion case)
37.4mm · Automatic$200
Automatic · Same size
Aigi Watches
BARENTS SEA AUTOMATIC round dive watch 43mm, applied markers + date + dive bezel
43mm · Automatic$180
Visually similar · Automatic
Orient
Symphony III
41.6mm · Automatic$240
Visually similar · Automatic
Ajwain Watches
Khaki stealth edition
38mm · Manual$190
Same size · 62% less
Aigi Watches
BARENTS SEA AUTOMATIC
43mm · Automatic$180
Automatic · Sapphire
Pricier alternatives· 12

Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.

Hamilton
American Classic Intra-Matic Auto
40mm · Automatic$1,275
Looks nearly identical · Automatic
Tudor
Black Bay 58 925
39mm · Automatic$5,600
Looks nearly identical · Automatic
Grand Seiko
SBGK007
39mm · Manual$7,300
Looks nearly identical · Same size
Hamilton
Jazzmaster Thinline Auto
40mm · Automatic$1,145
Looks nearly identical · Automatic
Hamilton
Jazzmaster Day Date Auto
40mm · Automatic$1,045
Looks nearly identical · Automatic
Longines
CONQUEST HERITAGE
38mm · Automatic$3,400
Visually similar · Automatic
Seiko
King Seiko KS1969
39.4mm · Automatic$3,100
Looks nearly identical · Automatic
Bremont
Altitude 39 Date
39mm · Automatic$4,250
Visually similar · Automatic
Longines
LONGINES ELEGANT COLLECTION
39mm · Automatic$2,600
Visually similar · Automatic
Seiko
King Seiko KSK
38.6mm · Automatic$3,300
Visually similar · Automatic
Atelier Caradant
CityMaps
39mm · Automatic$1,180
Visually similar · Automatic
Benjamin James
Deerhurst Regulator
36mm · Manual$1,522
Visually similar · Similar size
Looks like this· 9

Visually-adjacent picks pulled by the image-similarity engine. Quality varies — sometimes a true twin, sometimes just a rhyme.

Pagani Design
PD-1692 II AK
40mm · Automatic$125
Looks nearly identical · Automatic
Pagani Design
PD-1753
40mm · Automatic$169
Looks nearly identical · Automatic
Seestern
S424 Full Lume Pilot
38mm · Automatic$299
Looks nearly identical · Automatic
Sugess
Seestern S382 38mm Classic
38mm · Automatic$199
Visually similar · Automatic
Pagani Design
PD-1692
40mm · Automatic$137
Visually similar · Automatic
Sugess
Heritage S455
40mm · Automatic$449
Automatic · Similar size
Sugess
S451 Jumping Hour
40mm · Automatic Jumping Hour One Pointer$449
Similar size · Sapphire
Seestern
S446 GMT
39.5mm · Automatic GMT$299
Visually similar · Similar size
Seestern
S450 Ocean Star
40mm · Automatic$299
Automatic · Similar size