Finding alternatives to
Citizen Tsuyosa Small Second
Ref. NK5010-51L
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
40mm
Movement
Automatic
MSRP
$650
The short answer
The closest alternative to the Citizen Tsuyosa Small Second is the Hamilton Jazzmaster Viewmatic Auto ($995) — common cross-shop and Classic dress. If price is the constraint, the Seiko Essentials Automatic at $315 (vs $650 for the Tsuyosa Small Second) covers most of the same brief. From the independents, the Borealis Watch Co. Lusitano is the standout microbrand take — common cross-shop and Looks nearly identical. Stepping up, the Seiko King Seiko KSK ($3,300) is where the same idea goes with a bigger budget.
48 matches
Microbrand picks· 12
Independent makers covering the same brief — usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.
