
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
The closest alternative to the Elliot Brown SOFCOM Holton automatic GMT is the Seiko Prospex Sea 1968 Heritage Diver's GMT ($1,500) — looks nearly identical and Automatic. If price is the constraint, the Orient Mako-3 AA08 Diver Watch at $375 (vs $890 for the SOFCOM Holton automatic GMT) covers most of the same brief. From the independents, the Audaz Sea Ranger ADZ-2050 is the standout microbrand take — shared caliber (NH35) and Looks nearly identical. Stepping up, the Linde Werdelin Biformeter Elemental – Black Dial ($5,206) is where the same idea goes with a bigger budget.
Independent makers covering the same brief — usually with something the mainstream brands don't.
Established brands covering the same brief at a comparable price — same case size, similar movement family. Often the deciding click for a new buyer.
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Where the same idea goes when budget isn't the constraint — luxury upgrades and step-ups.