Finding alternatives to
Alternatives to the March LA.B AM2 GMT Automatique
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
39mm
Movement
Automatic
Category
GMT
MSRP
$2,245
The short answer
The closest alternative to the March LA.B AM2 GMT Automatique is the Bell & Ross BR-03 ($3,990) — square case and Visually similar. If price is the constraint, the Bulova Series X 98A342/98A343 at $1,025 (vs $2,245 for the AM2 GMT Automatique) covers most of the same brief. From the independents, the March LA.B AM2 Automatique is the standout microbrand take — square case and Looks nearly identical. Stepping up, the Cartier Santos de Cartier Large Model ($14,700) is where the same idea goes with a bigger budget.
ColourwayPick a colorway to match a specific dial
48 matches
Microbrand picks· 12
Independent makers covering the same brief, usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price: same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint: luxury upgrades and step-ups.
