Finding alternatives to
Alternatives to the Sartory Billard SB04-E YEAR OF THE FIRE HORSE – SARTORY-BILLARD
48 watches that match on case size, movement family, and price band. Sorted by how close the match is.
Case
39.5mm
Movement
Automatic
MSRP
$4,066
The short answer
The closest alternative to the Sartory Billard SB04-E YEAR OF THE FIRE HORSE – SARTORY-BILLARD is the Sartory Billard SB04-E ($3,609) — same family (SB04-E) and Looks nearly identical. If price is the constraint, the Timex Harry Potter x Timex Waterbury Skeleton Automatic 39mm Leather Strap Watch at $549 (vs $4,066 for the SB04-E YEAR OF THE FIRE HORSE – SARTORY-BILLARD) covers most of the same brief. From the independents, the Trenyo Metiers d'Art Nightclub is the standout microbrand take — visually similar and Automatic. Stepping up, the Massena LAB Phillips in Association with Bacs & Russo 1952 Observatory Dial Limited Edition by Massena LAB and Raúl Pagès ($9,575) is where the same idea goes with a bigger budget.
48 matches
Microbrand picks· 12
Independent makers covering the same brief, usually with something the mainstream brands don't.
Mainstream picks· 12
Established brands covering the same brief at a comparable price: same case size, similar movement family. Often the deciding click for a new buyer.
Cheaper alternatives· 12
If the price is the only thing keeping you off this watch, these get you most of the way there for less.
Pricier alternatives· 12
Where the same idea goes when budget isn't the constraint: luxury upgrades and step-ups.
