Azimuth SP-1 RoulettevsTrafford Watch Co Crossroads
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Measurements
Catalog photos are all shot at the same flattering size. These aren't: every case below shares one millimeter scale.

SP-1 Roulette

Crossroads
Diameter
35mm
38mm
Lug-to-Lug
55mm
46mm
lowest
Thickness
15.1mm
11mm
lowest
Water Resistance
50m
50m
Power Reserve
n/a
48h
MSRP
$4,777
$649
lowest
Movement
ETA 2842-2
Miyota 9039
Case
7 specsCrystal & Dial
2 specsMovement
4 specsPricing
1 specsReviews
Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.
Owners widely praise the Azimuth SP-1 Roulette for its brilliant and fun mechanism, where dice presses activate the spinning roulette ball, making it a fantastic, one-of-a-kind timepiece. Reviewers and owners alike note its intricate roulette wheel dial and spinning turret seconds hand, which, combined with its unique design language, make it a notable conversation starter. One owner specifically highlights the watch's lume. The Azimuth SP-1 Roulette is a rare item, with used models seen around $3500. Overall, owners and reviewers consider the Azimuth SP-1 Roulette a highly unique and enjoyable watch due to its engaging mechanical features and distinctive dial design.
Owners widely praise the Trafford Watch Co Crossroads for its unique, unconventional case shape and dial execution, with many highlighting the thoughtful packaging and excellent customer service. Reviewers and owners alike commend its design, with some noting a 70s or scholarly vibe, and others seeing subtle resemblances to luxury brands. The Miyota 9039 movement is reported to keep excellent time, with one owner noting accuracy within +/- 5 seconds per day. The 38mm case with a 46mm lug-to-lug is described as wearing comfortably, though its 50m water resistance is considered a limitation for swimming. One owner noted a minor, light-dependent imperfection on the case. Overall, owners rate the Trafford Watch Co Crossroads highly for its distinctive design and the brand's responsive customer service.
The watch features a unique dial that shifts between bright and moody tones depending on lighting. One weakness is the lack of lume brightness, as the syringe hands are filled with BGW9 Swiss Super-LumiNova but don't seem effective in low-light conditions. Reviewers disagree on the watch's seriousness, with one reviewer saying it's not meant for formal occasions, while others don't mention this aspect.
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