KUOE Old Smith 90-007vsLongines Master Collection

lug2lug doesn't sell watches. Buy links open the brand's or seller's own site. Some links are affiliate links: lug2lug may earn a commission at no extra cost to you. Disclosures
Measurements
Catalog photos are all shot at the same flattering size. These aren't: every case below shares one millimeter scale.

Old Smith 90-007

Master Collection
Diameter
35mm
38.5mm
Lug-to-Lug
42.3mm
lowest
44.9mm
Thickness
12.3mm
10.2mm
lowest
Water Resistance
50m
highest
30m
Power Reserve
42h
72h
highest
MSRP
$640
lowest
$2,850
Movement
Miyota 82S5
L893.5
Case
5 specsCrystal & Dial
2 specsMovement
2 specsPricing
1 specsReviews
Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.
Owners widely praise the KUOE OLD SMITH 90-007 for its vintage aesthetic, with particular admiration for its blue hands that shine in sunlight and its grainy textured dial with satisfying chunky numerals. The 35mm case size is noted as a potential issue for smaller wrists, and one owner found the crown difficult to operate, while another experienced an initial defect. The Super-LumiNova is described as weak, and the $635 price is considered high for the Miyota 82S5 movement and standard specifications, though some feel the premium is justified by Kuoe's distinctive design and microbrand status. On balance, owners cherish the KUOE OLD SMITH 90-007 for its unique design language and discreet dress/office appeal.
Owners widely praise the LONGINES MASTER COLLECTION for its attractive looks, heritage, and value, with many appreciating its manageable size for smaller wrists. One owner highlights the mesmerizing legibility and versatility of the moonphase chronograph complete calendar model, while another singles out the blue hands on the World Timer. A noted trade-off is the 30m water resistance, which limits wearability to indoor environments. On balance, owners rate the LONGINES MASTER COLLECTION highly for its aesthetic appeal and value, despite the water resistance limitations.
The classic aesthetic of the dial and case is a shared strength. Limited 30m water resistance is a shared weakness.
Similar watches
Matched to the watches above on size, movement, style and price, microbrands first. Open any one to dig in.
Also compared
Comparisons nearby in the catalog: alternatives to the watches above paired against the matchup.










