Citizen ATTESA Power of Purple Aurora
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Citizen ATTESA Power of Purple Aurora

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At a glance
Case size
44.6mm
Thickness
15.4mm
Case material
Super Titanium with DURATECT DLC coating
Movement
Caliber F950 (light-powered, satellite-synchronized GPS)
Water resistance
100m
Crystal
Double-curved sapphire with anti-reflective coating
Limited
1,500 pieces
Availability
October
The brief

Citizen has released the ATTESA Power of Purple Aurora, a limited-edition watch inspired by the rare purple hues of the aurora borealis. This model, along with its companion "Power of Green Flash," celebrates 50 years of Citizen's Eco-Drive technology. The watch features a striking color-shifting dial achieved through structural color film and a sapphire bezel with a graduated purple-to-blue finish.

  • Limited to 1,500 pieces worldwide
  • Price: $2,295
  • Launched in October
Across the sources

The dial's color-shifting effect is achieved using structural color film, which creates color through microscopic structures interacting with light.

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The sapphire bezel ring features a graduated purple-to-blue finish applied through vapor deposition.

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Hour markers and the date-window surround are finished in a contrasting pink-gold color, with the bezel also featuring DURATECT Pink surface treatment.

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The watch is powered by Citizen's Caliber F950, which offers satellite-synchronized GPS timekeeping, world time, a perpetual calendar, power reserve indicator, and a 1/20-second chronograph.

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The Super Titanium case and bracelet are approximately 40% lighter than stainless steel and have a surface hardness more than five times greater.

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