Auret Mederi
Colombian brand Auret has launched its debut watch, the Mederi, featuring a 12-sided bezel and a Swiss Sellita SW260 automatic movement. The watch is available in three dial colors and aims to symbolize the passage of time through its design elements.
- Price: US$2,200
- Available from November 9th
- 40mm stainless steel case
- 10.5mm thickness
- 46mm lug-to-lug
- 100 metres of water resistance
- Sellita SW260 automatic movement
- 41-hour power reserve
The Mederi features a 12-sided bezel with softened angles and a wide chamfer, oriented with a point between the lugs.
The case design is a three-part hybrid, fusing a round case with angular geometry, and features longitudinal brushing on the top and side surfaces with a polished chamfer on the underside.
The dial showcases an undulating guilloché pattern with concentric circles and a gradient effect, with applied faceted hour indices and a recessed small-seconds subdial at six o'clock.
The 'R' in the AURET logo is a stylized '12', representing the brand's conceptual core and the significance of twelve in structuring time.
The Sellita SW260 movement is finished to a high standard (D4) with perlage, nickel-plated surfaces, and a snail-finished barrel, and features an open-worked brass rotor shaped like a coffee flower.
The watch comes with two quick-release padded straps: one leather with rubber lining, and one textile with leather lining, both color-matched to the dial and featuring curved ends and a custom deployant clasp.