Audemars Piguet has collaborated with Serena Williams on a limited edition Royal Oak Selfwinding Chronograph. The watch features a white ceramic case and bracelet, a pink mother-of-pearl dial, and is powered by the Calibre 6401 movement. This collaboration highlights Audemars Piguet's efforts to engage with women as self-purchasers in the luxury watch market.
- Limited to 500 pieces
- Priced at CHF 70,000
The watch features a pink-tinted mother-of-pearl dial with white-gold hands and hour markers, rhodium-toned chronograph counter details, and a pink date window.
The article discusses the Audemars Piguet Royal Oak Offshore and its history, not the Serena Williams edition.
It includes an additional pink rubber strap.
It mentions a 2003 Royal Oak Offshore ref. 25986 with rubber and diamonds as a precedent for combining sporty and precious elements.
The Calibre 6401 is Audemars Piguet's latest integrated self-winding chronograph movement, replacing the older Calibre 2385.
The article references current 42mm Royal Oak Offshore evolutions, including ceramic and titanium models, but does not detail the Serena Williams edition.
The watch is rendered almost entirely in white ceramic, from the case and bezel to the crown and integrated bracelet, with a pink-tinted mother-of-pearl dial.
Inside is AP's latest integrated self-winding chronograph movement, Calibre 6401, which features a 22-carat pink-gold oscillating weight visible through the sapphire caseback.