Richard Mille Partners with GB1, British America's Cup Challenger
Richard Mille has announced a new partnership with GB1, the British America's Cup Challenger, serving as the team's Official Timekeeping Partner for the 38th America's Cup in 2027. This collaboration aligns with the sailing event's history of watch brand involvement and team sponsorships.
Richard Mille is now the GB1's Official Timekeeping Partner for the 38th America's Cup.
GB1 skipper helm Dylan Fletcher MBE expressed excitement about the partnership, noting Richard Mille's boundary-pushing approach to watchmaking and materials aligns with GB1's competitive sailing goals.
The article speculates on whether Sir Ben Ainslie, Team Principal of GB1, will wear a Richard Mille or remain loyal to Rolex, referencing his past appearance in a Rolex Yacht-Master prototype.