Audemars Piguet has launched "The Watch Keepers," an online platform dedicated to certified pre-owned (CPO) watches. This initiative aims to facilitate the buying and selling of authenticated Audemars Piguet timepieces, ensuring clarity and peace of mind for both buyers and sellers. Initially available in Europe and Switzerland, the platform will gradually expand globally.
- Online platform for certified pre-owned Audemars Piguet watches
- Available initially in Europe and Switzerland
- Will progressively expand worldwide
- Watches receive service and authentication from Audemars Piguet
- Offers a two-year warranty on purchased pre-owned watches
The Watch Keepers is an online platform designed to authenticate and facilitate the resale of Audemars Piguet watches.
The service is open to both established collectors and newcomers, aiming to address the high demand and inaccessibility of certain models.
The platform features digital avatars of AP team members to provide support throughout the buying and selling process.
Sellers register their watch, which is then verified, authenticated, and evaluated by AP's service centers.
Sellers can choose between a set price or a bidding format for their timepiece, which remains their property until sold.
Buyers undergo a registration process and receive the timepiece with a certificate of authenticity and a two-year warranty.