Laine Watches 10th Anniversary Collection: P33 and P37 Evolutions
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Laine Watches 10th Anniversary Collection: P33 and P37 Evolutions

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At a glance
Price
CHF 9,900 excl. taxes (P37), Upon request (P33)
Case size
33mm (P33) / 37mm (P37)
Lug-to-lug
41mm
Thickness
8mm
Case material
polished steel
Movement
Peseux 7001 base, hand-wound
Power reserve
42 hours
Water resistance
50m
Crystal
sapphire
Dial
hand-turned guilloché
Limited
99 pieces (P37)
The brief

To commemorate its 10th anniversary, Laine Watches is releasing a new 33mm model, the P33, and updated versions of its P37. The brand, founded by Finnish watchmaker Torsti Laine, is known for its hand-finished guilloché dials and decorated movements.

  • P33 case: 33mm diameter, 8mm thickness, 41mm lug-to-lug, 16mm lug width
  • P37 case: 37mm diameter, 8mm thickness
  • Movement: Peseux 7001 base, hand-wound, 42-hour power reserve, 3Hz frequency
  • Water resistance: 50m
  • P37 limited edition: 99 pieces total across five colorways
  • P37 price: CHF 9,900 excl. taxes
  • P33 price: Upon request, estimated CHF 10,000 - CHF 12,000 before taxes
Across the sources

The new P33 features a 33mm polished steel case, referencing the compact dress watch proportions of the 1930s and 1940s.

Monochrome Watches

The P33's hand-cut double guilloché dial is paired with polished, domed, heat-blued syringe hands and minimalist hour markers with a concave, domed profile.

Monochrome Watches

The P33's Peseux 7001 movement is modified with an in-house rose gold-coloured bridge featuring guilloché, and two black-polished steel bridges.

Monochrome Watches

The P37 collection offers five new dial variations, each with a unique guilloché pattern and hour marker style, including Breguet-style numerals and baton markers.

Monochrome Watches

The P37's decorated movement features hand-finished internal angles, a frosted mainplate, a guilloché bridge, and black-polished steel components.

Monochrome Watches

Torsti Laine, founder of Laine Watches, has a background in computer science and trained at the Finnish School of Watchmaking, Kari Voutilainen's workshop, and A. Lange & Söhne.

Monochrome Watches
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