Serica Ref. 1174 ParadevsLorier Zephyr

lug2lug doesn't sell watches. Buy links open the brand's or seller's own site. Some links are affiliate links: lug2lug may earn a commission at no extra cost to you. Disclosures

Measurements

Catalog photos are all shot at the same flattering size. These aren't: every case below shares one millimeter scale.

Serica Ref. 1174 Parade at true scale

Ref. 1174 Parade

Lorier Zephyr at true scale

Zephyr

Diameter

35mm

36mm

Lug-to-Lug

41mm

n/a

Thickness

8.2mm

n/a

Water Resistance

100m

n/a

Power Reserve

42h

n/a

MSRP

$1,768

$549

lowest

Movement

Soprod M100

Automatic

Case

4 specs
Diameter
35mm
36mm
Thickness
8.2mm
n/a
Lug-to-Lug
41mm
n/a
Water Resistance
100m
n/a

Crystal & Dial

2 specs
AR Coating
Yes
n/a
Dial Color
Tobacco
White

Movement

2 specs
Caliber
Soprod M100
n/a
Power Reserve
42h
0h

Pricing

1 specs
MSRP
$1,768
$549
Keep your wishlist and collection together in the appExplore the app

Reviews

Synthesized for each watch independently from owner discussions, enthusiast forums, written reviews, and video reviewers.

Serica Ref. 1174 Parade

The Serica Ref. 1174 Parade is widely praised for its impressive finishing, complex case with brushed and polished surfaces, and slim, elegant proportions, measuring 35mm wide and 8.6mm thick. Reviewers highlight its cohesive dial designs, such as the tobacco-colored linen-texture or sunburst guilloché, and its rugged dress watch aesthetic that sits close to the wrist. The Soprod M100 automatic movement powers the watch, which offers 100 meters of water resistance. Owners and reviewers consistently identify the strap and buckle as the weakest points, citing issues like rough thread ends, sharp buckle edges, and a lug width that necessitates custom straps. One reviewer also questioned the dial's finishes, suggesting other textures might better suit the case. Overall, owners and reviewers rate the Serica Ref. 1174 Parade highly for its elegant proportions and impressive case finishing at its price point.

From video reviewers

The dial's texture is a key strength. The non-screw-down crown limits water resistance to 100M.

Lorier Zephyr

Owners widely praise the Lorier Zephyr for its refined, uniquely shaped 36mm case and comfortable wearability, with many highlighting the stunning guilloche-style dial. Some owners note the Miyota automatic movement's rotor can be audibly noisy. On balance, owners rate the Lorier Zephyr highly for its unique case design and dial finishing at the price.

From video reviewers

The watch's vintage aesthetic and value for money are praised. The bracelet's refinement and perceived rattle are noted as a drawback.

Similar watches

Matched to the watches above on size, movement, style and price, microbrands first. Open any one to dig in.

DiscussionNot started

Also compared

Comparisons nearby in the catalog: alternatives to the watches above paired against the matchup.